UFCW 770 Union
UFCW 770 Union hired Swell Creative Group to help them rebrand their union. My responsibilities included web design, social media templating and design, print collateral, merchandise, and photography.
UFCW 770 Union | Boycott Rite Aid
After branding and launching the UFCW 770 Union's sub-campaign to boycott the loss of retiree healthcare, wage stagnation, and job loss at Rite Aid, the campaign went viral, and mounting employee and customer pressure resulted in Rite Aid re-negotiating contracts to better accommodate workers. This was purely a digital campaign, with a focus on paid advertising on social media.